At Rizemarket, we love to feature vendors who bring passion, resilience, and innovation to their businesses. One such inspiring story is that of Nthabiseng Lamola, the founder of Li Skin Naturals (LSN) based in Pretoria. Established in 2022, LSN has quickly become a notable name in the world of stylish and protective eyewear. Nthabiseng’s journey from personal loss to entrepreneurial success is a testament to the power of perseverance and self-belief.
Nthabiseng Lamola’s inspiration to start LSN is deeply rooted in her personal journey. After the loss of her father in 2002, she discovered how one’s appearance can enhance confidence and resilience. She named her business Li Skin Naturals, reflecting her belief that circumstances can either make or break you. Through LSN, she aims to provide products that not only protect but also empower and uplift.
Core Values and Mission
At the heart of Li Skin Naturals is a dedication to providing exceptional, safe, and quality products. Nthabiseng is committed to ensuring her customers receive only the best, adhering to strict health, safety, and environmental standards. Her mission is to enhance the confidence of her customers through stylish and comfortable eyewear that suits all face structures.
Li Skin Naturals specializes in LSN Shades, which offer 100% UV protection and are compliant with health and safety environmental requirements. These sunglasses are also impact-resistant, providing both style and durability. Among the collection, the LSN Boldies stand out as a customer favorite. Their unique design and shape offer a daring and brave look, boosting the wearer’s confidence.
Nthabiseng’s target market includes all genders and age groups, making her products accessible to a wide audience. Customers consistently praise the quality and comfort of LSN Shades, highlighting their stylish appeal and practicality.
Overcoming Challenges
While many entrepreneurs face significant challenges, Nthabiseng feels fortunate that her business journey has been smooth so far. The recognition and positive feedback she has received in just 20 months of operation are significant milestones, showcasing the rapid success of LSN.
Community Contribution and Ethical Practices
Nthabiseng dreams of supporting charity and NGO initiatives, reflecting her commitment to giving back to the community. Ethically, she is transparent about the features of her sunglasses and is dedicated to continually improving their quality.
Marketing and Networking
Li Skin Naturals promotes its products through social media and event participation. Nthabiseng has attended various events, such as the Sisterskeeper Charity event, Township Entrepreneurs Alliance, Bosslanne Dare to Be an Entrepreneur Awards, and the How to Her by Inside Out Girls campaign. These experiences have been invaluable for networking, customer care, and business management. Upcoming events include the I Am Woman High Tea by Mrs. Universe Africa and Sip, Paint, and Talk by Mamepe Ideal Solutions.
Ambitious Future Plans
Nthabiseng’s vision for LSN is ambitious. She aims to establish Li Skin Naturals as one of the most trusted South African sunglasses brands worldwide. Exciting new designs are in the pipeline, set to be launched by the end of June 2024.
Personal Motivation
What keeps Nthabiseng going during tough times is her life journey, her confidence, and the support of her family. She emphasizes the importance of being authentic and humble, which have been crucial in overcoming challenges. Her personal story of overcoming low self-esteem and the loss of her father through therapy and self-acceptance is a powerful testament to her resilience and strength.
For more information about Li Skin Naturals and to explore Nthabiseng’s stylish and protective eyewear, visit her social media pages or shop on Rizemarket. Support a business that combines style, quality, and a powerful personal journey.
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